Dr. Michelle Watson Canfield

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Fathering Regrets From Nike Co-founder Phil Knight

For the bulk of my life I lived in Portland, Oregon in the heart of Nike country. In fact, the church I attended for over 25 years is on the street where the company’s world headquarters resides.

I’ve had lots of friends who work for Nike and have done everything from designing shoes to leading international teams to doing various jobs in between. There’s even been a number of dads in The Abba Project who have been part of the Nike family. All this to say, the swoosh has been commonly seen and worn in my community!

This leads me to ask: Have you read or heard of Nike co-founder, Phil Knight’s, best-selling memoir, Shoe Dog? In this book, he shares his journey from launching a struggling start-up to becoming what is now a fifty-billion-plus- dollar company, and the world’s largest supplier of athletic shoes and apparel.

What I’ve noticed is that when Mr. Knight talks, people listen. And when Mr. Knight talks about life lessons he’s learned along the way—especially the hard waypeople really listen.

That said, his reflections at the end of his book about being a dad are particularly noteworthy:

It might be nice to tell the story of Nike. Everyone else has told the story, or tried to, but they always get half the facts, if that, and none of the spirit. Or vice versa. I might start the story, or end it, with regrets. The hundreds—maybe thousands—of bad decisions . . . Of course, above all, I regret not spending more time with my sons. Maybe, if I had, I could’ve solved the encrypted code of Matthew Knight. And yet I know that this regret clashes with my secret regret—that I can’t do it all over again.

The fact that Phil’s son Matthew died in a scuba diving accident at the age of 34 makes these poignant words spoken by a man in his late seventies who wishes he’d been a more invested father even more powerful.

To state the obvious, he can’t get time back and he can’t get his son back.

  • Dad, don’t let this be your story.

  • Decide now to re-examine your priorities.

  • Don’t wait.

  • Just do it!

And this isn’t about perfection because no one is perfect. It is, however, about pursuing time with your daughter no matter what challenges arise, at any cost to yourself.

Taking Mr. Knight’s words to heart, I challenge you to ask yourself this question: Do I want to live with purpose (with clearly defined goals with specific and measurable action steps) or with regret when it comes to my role as a GirlDad?

I know you want to live with purpose as a father and actively pursue your daughter’s heart by putting your love for her into action or you wouldn’t have read my blog today.

So now let’s get practical and personal.

  1. Ask yourself: Am I spending “enough” time with my daughter?
    (Yes, this is a relative term and may be hard to answer specifically…so search your heart and be honest with yourself. A “no excuses” mindset increases the likelihood of living with no regrets).

  2. Ask yourself: What am I willing to change/give up/adapt to increase my flexibility and visibility to meet my daughter in this season?
    (Ex: Start work later to drive her to school, work out at another time so you’re available when she has time, invite her to join you in activities that allow for more consistent bonding, set up consistent calls or FaceTime to create a rhythm of connection she can count on…)

  3. Ask your daughter: “Are we spending as much time together as you’d like?”

  4. Ask your daughter: “What are one or two ways I can be more present in your life…and be specific about where I can meet you in your world.”

There it is Dad: two questions to ask yourself and two to ask your daughter.

You know how much I encourage you to TALK and LISTEN as you interact with your daughter so she can tell you what she feels, thinks, believes and needs…especially from you.

It’s up to YOU to initiate the conversation.

And yes, your daughter may or may not respond positively as you pursue her heart, yet as you consistently initiate connecting with her in real time, you’ll always know you put your time where your heart is…and that’s how you clarify your purpose to live without (or with less) regrets.

Go Dad!